YEEZY BOOST 700
The YEEZY BOOST 700 was unveiled at YEEZY Season 5 at Pier 59 in New York in 2017.
- Canvas Mid-Section
- Suede Toe Vamp Panel
- Teal Blue & Green Mesh/Canvas Toe Vamp Panels
- Synthetic Leather Lace Guard
- Mesh Medial & Lateral Sidewall
- Curved Midsole Accents & Ridge Detailing
- Grey Mesh Ankle Collar
- 3M Detailing
- Boost™ Sole
Aesthetically the most complex YEEZY silhouette, the 700 Wave Runner utilises significant colour blocking to make a statement. The upper combines several mesh, canvas and synthetic leather panels, whilst the toe vamp takes on a unique shape with separate panels that are pops of colour forming light blue and teal hues, the curved area that makes up the majority of the vamp completes the construction in grey suede. Towards the rear sidewall is a curved canvas panel that houses 2 cylindrical 3M accents. The ankle collar is mesh to optimise breathability, whilst the lace eyelet area is predominately leather. The laces come in neon yellow. The midsole of the 700 features curved accents that are finished with reflective 3M detailing. The ridges in the midsole accentuate the 700s distinct shape and add an extra element to its structure, with the orange tear drop like 3M details taking design cues from the Adidas EQT Solution & the Nike Air Max Uptempo III. The outsole of the YEEZY BOOST 700 makes use of Adidas' Boost™ technology - Adidas' signature responsive cushioning technology made from TPU, which aims to heighten the wearers level of comfort. The heel counter and heel collar is finished in suede and features 8 small circular accents on both the lateral and medial heel sides.
Silhouette Explored – Boost™
Boost™ was unveiled by Adidas in 2013 as part of their Energy Running Segment launch showcase. Boost™ was built to emphasise energy return (as part of the cushioning paradigm, the other 3 being weight, cushion and durability). It is constructed by world leading chemical production company, BASF. Boost™ is made from thermoplastic polyurethane (TPU), the plastic is moulded into miniature capsules which store and release energy with movement or as and when the shoe hits the ground. The construction of Boost™, gives it a distinct look with the sole of Adidas silhouettes housing the silhouette looking like cloud moulded foam. The most popular use of Boost is in Adidas' YEEZY line and their UltraBoost series, which was introduced in 2015.