React Hyperdunk 2017
Spring. Revolution. Responsive.
Virgil Abloh reimagines the React Hyperdunk.

  • Nike x Off-White™ c/o Virgil Abloh
  • Intersectional Stitched Swoosh
  • Double Foam Tongue
  • Text Branding on Medial Side
  • Orange Tab Accents
  • "AIR" Velcro Heel Strapping
  • Red Zip-Tie
  • "REVEALING"

RELEASE INFO

Brand

  • Nike x Off-White™ c/o Virgil Abloh

  • White
  • WHITE/WHITE-WHITE

    • Product Code:

  • AJ4578-100

    • Launched on:

  • 01-11-2017 (Global)

    • Silhouette Explored

    The 10: React Hyperdunk..

    Available in 1 colour: White. The React Hyperdunk was the only silhouette of the original Ten that did not receive a re-issue. Explore The 10: React Hyperdunk on Shoe Shelf or get your own pair by clicking here.

    Silhouette Explored — History

    Introduced in 2008 by the legendary Kobe Bryant. Designed by Eric Avar & Jay Meschter, the Hyperdunk was the pinnacle of technical performance innovation with Flywire technology and Lunarlon cushioning debuting for the very first time. When released Nike produced a viral ad of Kobe Bryant jumping over an Aston Martin DB9 Volante, the mystery as to whether the clip was authentic sent the early Internet (think Myspace, Youtube, Bebo and MSN Messenger) into a frenzy, not only did the Hyperdunk go on to form the foundation of a number of successful Nike silhouettes, the ad campaign was an early indication of how digital-content dissemination would become pivotal for brands.

    The beauty of the React Hyperdunk lies in the technical design elements, more-so than the aesthetic. The shape of the silhouette has changed several times over the course of its life, becoming more simplistic in its form. The 2017 model replaced Flywire with the more modern yarn-based Flyknit technology and Lunarlon with React. The 2017 Hyperdunk Flyknit was one of the first to utilise REACT before it was featured in 2 popular 2018 models: the React Element 55 and the React Element 87. React is a form of cushioning technology built to maximise energy return whilst simultaneously maintaining a light step. Nike state how hard materials provide effective energy return and soft materials provide excellent cushioning, Nike sought to merge the properties that were desirable in the respective material types and React was the chosen child of invention. To put it simply React is Nike's new generation foam sole and they boast that it generates at least a 13% energy return increase relative to the previous generation of Lunarlon foam.

    "Spring in your step"

    Image Credit:

  • David Liam Kyle. Pictured: JR Smith in the Nike x Off-White™ React Hyperdunk 2017
  • Garrett W. Ellwood. Pictured: Kobe Bryant at the 2008 Beijing Olympics vs Australia during the Men's Basketball Quarter Finals
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